Everybody’s texting in Ohio

The Akron Beacon Journal (www.ohio.com), carries a super overview by Mary Ethridge of how text messaging is being used.  I find these pieces very enlightening as they often mention text competitions and uses of the medium that don’t always get international exposure. 

For example in the above linked piece:

In October, Vanity customers were given a special code to text message their favorite member of All American Rejects, a band with a new CD titled Dirty Little Secrets on Universal Records. Band members would then text back a secret about themselves.

Take a read of it.

Link: Here

About Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

Switch to our mobile site