Mobile firms reluctant to spend millions on exclusive football rights

Link: MediaGuardian.co.uk | New media | Mobile firms reluctant to spend millions on exclusive football rights.

Mobile phone companies are cooling on the idea of buying exclusive rights to Premier League football matches, in contrast with the expected battle to show live games on television that gets under way next week.

About Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

Switch to our mobile site