Ministry of Sound’s (positive) mobile ticketing experience
London club Minstry of Sound has completed a live trial of end-to-end mobile ticketing that saw clubbers able to buy, receive and redeem tickets on their phones.
The clubbers, who must be registered PayPal users, started the process by sending a text to a number designated by the Minstry of Sound. This activated an interactive voice-response callback which confirmed the ticket request by asking the caller to authenticate their PayPal PIN. Once confirmed, a mobile ticket was delivered to the handset in the form of a text message.
Really, really cool. When this begins to work properly, full time, it’ll give the club managers some phenomenally useful information.
This is good news, I’ve been prototyping a similar service here in the States, glad to hear punters queing up for the club are using it.
Posted by Andrew M on November 30th, 2006 at 3:55 am.Where can I get something like this in the states? Where are you prototyping? I’d like to get this bandwagon rolling in the lower-48.
Posted by Ned on November 30th, 2006 at 5:42 pm.