Close Guantanamo Bay by text message with Amnesty International

Link: Amnesty International “Believes” You Can Close Gitmo With Your Cell Phone | Personal Democracy Forum

Amnesty International USA tapped the mobile medium today with a full page ad in todays NYT asking citizens or anyone with a US number to sign a petition asking Congress to close Guantanamo Bay with their cell phones. The add which appears on page A22 is one of the first by a major political non-profit to fully display and make a big deal about a short code in a major newspaper add (seen above). The the bottom of the page says: “Sign The Pledge. Text “Believe” to 30644

Good good, excellent to see the medium being used for more and more of these type of things.

About Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

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