June 6, 2007 at 11:24 pm · Authored by Alex · Filed under Mobile Marketing, SMS

Link: Text Messaging Delivers Amazing Response for Retailer

Moosejaw Mountaineering’s second mass text message yielded an impressive 66% response rate. A leading outdoor adventure retailer, Moosejaw Mountaineering, offers the finest in customer service along with the best outdoor gear and apparel available. It is this commitment to their customers and innovation, which led Moosejaw Mountaineering to select MESSAGEbuzz for all of their mobile marketing needs.

That’s a pretty impressive response rate!