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Vodafone’s new ad music comes back to haunt them

Link: Vodafone sinks to new low | The Register

If you’re a UK TV viewer, you might have seen Vodafone’s recent ad campaign for their new ‘improved’ mobile internet service. The ad features raining watches, with the song “Little April Showers” from Disney’s Bambi playing in the background.

If you haven’t seen it, or want a reminder, here’s the ad (courtesy of YouTube):

In a rather ironic twist of fate, Vodafone’s UK HQ in Newbury, Berkshire is currently knee deep in water, folloing torrential rain and flash flooding that lashed parts of the UK on Friday. The nearby River Lanbourn burst it’s banks, and forced some 3000 staff have been moved to alternative locations (preferably on slightly higher ground). With more heavy rain forecast for the coming weekend it’s unsure whether they’ll be back in business by Monday morning.

Needless to say the network shouldn’t be affected by this small soggy setback -although it is possible whoever chose the music and the concept for the ad might be thinking twice about coming into work on Monday morning 🙂

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