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Yahoo to introduce mobile optimization

Link: Yahoo to start optimising for mobile | The Register

The Register is reporting that Yahoo are planning to use mobile optimization technology from Novarra to help serve up mobile-friendly search results.

The service, which will hopefully work unlike Vodafone’s efforts last month, will be used to serve up pages linked from search results in Yahoo’s oneSearch mobile portal, and should carry out the conversion automatically based on make and model of handset.

One Response to “Yahoo to introduce mobile optimization”

  • Have you TRIED clicking on a link in Yahoo Go?!
    Jeeez….

    Posted by James Whatley on July 26th, 2007 at 11:28 am.

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