December 17, 2007 at 7:55 am · Authored by Ewan · Filed under Mobile Services

Is that it for ringtones, then?

Link: Ringtone market comes to the end of its crescendo - International Herald Tribune

A couple of years ago, in the midst of the ubiquitous “Crazy Frog” wave, there seemed to be no upper limit to the sale of the €2 and €3, or $2.90 and $4.35, snippets of music that blast out of cellphones. Billboard magazine created a “hot ringtones” chart in 2004 to track their popularity, and at one point in 2005, analysts predicted an $11 billion ringtone business by 2010.

But the market changed in unexpected ways…