Blyk Mobile has recently revealed to Mobile Entertainment that they now have a healthy 30,000 subscribers, and is maintaining the ad click-through rate of 12-43 percent. Blyk is a MVNO operating in the UK, specifically targeted towards 16-24 year olds. Users must submit proof of age to qualify for service, and receive a limited amount of service for free every month in exchange for viewing ads.
Ewan is currently a test-subscriber named Antonio, and has been testing the service out, with good opinions thus far. The company says they’re on target for 50,000 subscribers by March, and 100,000 by the end of the year.
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