Vodafone UK drops mobile broadband to 15/month
I caught this ad in the national press today:
3UK has been doing great business with it’s 10 pounds/month USB modem offer ever since it came out late last year — previously, Vodafone’s offering was a minimum of 30 pounds/month.
To qualify for the 15/month offer, you need a new 18-month contract and the deal includes a reasonable 3GB of data/month.
Now Vodafone has dropped prices to the level of other operators, I think it’s safe to declare mobile broadband as a service for the masses.



Wow! At that price, I’d go for Voda over 3. That modem costs more (wonder if the free one is also available on the special offer), but Voda have the better coverage, 7.2Mbs v 2.8Mbs (advertised) and no immediate charges on over-runs (although I’m not sure how quickly they jump in with service restrictions). Nothing visible on the Voda site about this yet.
Lower usage, PAYG and travellers to countries with 3 networks are probably still better off with them though.
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Posted by Ben Smith on February 11th, 2008 at 9:53 am.Companies like AOL provide a fixed-line ADSL service, including modem, with a 3GB limit for £15.
If you were a light user, it looks like you could replace your fixed line service and not have the hassle of getting a line activated. AND you get to take your laptop to the park without having to buy a cup of Starbucks.
Of course, 7.2Mbps is theoretical best for HSDPA. But how many people actually get the 8Mbps their fixed line provider claims?
Posted by Terence Eden on February 11th, 2008 at 3:01 pm.“Nearly a fifth of all 3 and T-Mobile contract sales are currently USB dongles, with expectations that sales will exceed one million this year. The two operators are selling huge numbers of the mobile broadband sticks - more than 40% of all sales in some stores.”
…
“Industry figures showed that USB modem sales are up 25,000 per month on contract and prepay, more than double since September.”
From MobileToday
Wow!
Will Vodafone will be offering free Skype calls on their phones soon too?
Unsurprisingly, it’s particularly popular amongst students.
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Posted by HeavyLight on February 11th, 2008 at 5:19 pm.Funnily enough we’ve just recommended to a friend of the family that she sign up with one of these deals. Right now she’s using ADSL through Wanadoo for her internet connection, but it never seems to be working. She phones up Wanadoo and they tell her it’s her computer, so I look at it and her ADSL modem;s saying it doesn’t have a connection sos he goes back to wanadoo and they say it’s her computer. Repeat until she tries phoning BT, who claim it’s nothing to do with their line, guvnor.
It probably doesn’t help that she lives out in the back of beyond. I’m always suspicious of BT lines that far out of town.
She’s a light user, email, booking flights, that kind of thing, so a t-mobile or three mobile broadband connection may be just the ticket! Bypass the whole ADSL circus and just get on the ‘net!
Posted by Alan Third on February 11th, 2008 at 8:28 pm.its excellent , works all the time , and What JOY to be rid of my BT landline .
Posted by chris on April 10th, 2008 at 2:53 pm.Great to see the vodafone have joined in with a competitive offering. The competition we’re seeing across mobiles, broadband, TV is great for us consumers.
Posted by Simonly on April 18th, 2008 at 1:18 pm.